Disney Company The World s Multi National Conglomerate

The Walt Disney company is considered to be one of the world s multi-national conglomerate in terms of revenue. It was founded in 1923 by Walt and Roy Disney initially named the Disney Brothers Studio. The initial foundation of the company was based on cartoons and animation. The biggest status of success was the establishment of the most recognizable characters in the world Mickey Mouse. Fast forward nearly a century later The Walt Disney company is an empire and leading name in family entertainment along with a diverse amount of other entertainment and media options. This company has significant reach in many markets. Walt Disney s cable networks group owns and operates ESPN, Disney Channels Worldwide, ABC Family and SOAPnet networks. ESPN is a multinational sports entertainment company that runs 8 twenty-four hour TV sports networks. ESPN networks reach customers in 62 countries and territories in four languages. ESPN also owns 16 international sports media outlets, which enlarges as well as enhances its appeal adding positively already massive audience but showing the ability to successfully penetrate international markets. The company s ESPN cable network had a subscriber base of nearly 100 million consumers (Marketline 2014). Though to become a multi-national business conglomerate you must operate under several umbrellas and to develop several profit channels. Currently, the Walt Disney Company creates corporate value by developing several profitable valueShow MoreRelatedEssay on Disney’s Capitalization on American Roots1658 Words   |  7 PagesThe Disney Corporation has in many ways infiltrated American culture. What was once a small business has grown into the world’s largest media and entertainment syndicate in relation to their revenue, which in 2010 was $38,063 million (Disney 2010 fourth quarter). 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